Now I have already mentioned how great this free system is in generating traffic to a person’s site, but the one thing that I wanted to expand on is the fundamentals of this principle. Article marketing capitalizes on “Search Engine Optimization”, which is basically putting into Google whatever it is that people are looking for on a particular month. Now mind you it is more than just jumping onto Google.com or the Google Keyword Tool and typing in a company name and doing a review of it (which is not bad mind you, it just will not keep you ahead of the pack of other HUNDERDS OF THOUSANDS of internet marketers). It is about mastering the one of the two driving forces for humanity on planet earth are pleasure and pain, the latter being the more powerful one.
So when I say pain, many of you are thinking the image that most of us get at the mention of that word, which would be visiting the dentist or doing something that you would rather not do unless your life depended on it. These are great examples of pain, but this not the pain I am taking about. I am talking about the pain that drives people to look stuff up on the internet and by using Google Keyword Tool, you are able to capitalise on this.
How can I do that …. is the next thing people ask
Well basically, if you put in a word or a phrase into the Google Keyword Tool box and all the results that pop onto your screen are peoples’ pains. So the easy way to drive traffic to your site is to offer a solution to this pain, therefore if you see that a whole bunch of people are looking for a review on Amway then write an Amway review and so on.
The one thing I would caution people, is that the word “SCAM” in front of any company, or person usually has a lot of people looking for it and many people use this phrase and write a review that is more positive than negative. Unfortunately many people are negative and believe that there is a multitude of endless scams out there, so when these people come to your site, majority of them will not want to join you in any opportunity as they possess a negative mind set. But there may be a couple of people that join you.
Look for people that are looking for more
You want people to come to your site that want to make more money than what they are currently earning and this could be from working at home or with a business. So how do you mind these people, well these people are usually Facebook fans or followers of Gurus, like Jonathan Budd, Mike Dillard, Robert Kiyosaki, Anthony Robbins and many other people. So do reviews of these people’s books and products, and these reviews are what many people are NOT doing. Many people are focusing on just the MLM companies, which is great but if you do what everyone else does then you will get the same results as everyone else.
Mind you, I myself have been guilty of doing just company reviews, but I have seen that there are fewer people doing Guru reviews, book
reviews, product and system reviews. So I have decided to think outside the box and make these reviews part of my site as well, as these are tools that any person in MLM would need to know and there is an endless supply of things to write about. So everyone get your Mac or PC out and start writing some awesome reviews, on your favourite Guru or product as no else is, but remember don’t slander be constructive and the traffic will follow.
Speaking Of Proper Marketing, Take A Look At This….
“Cheering you on in your success”
Marketing Expert
Natalie
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